Bespoke Fairground Attractions & Custom Funfair Creations
You imagine it. We design, build and deliver it.
Truly bespoke fairground attractions are rare. While many companies offer standard
fairground and funfair hire, very few have the in-house knowledge, engineering capability
and operational experience required to design and deliver custom-built funfair rides, bespoke fairground games
and one-off branded attractions.
At We Are Tricycle, bespoke work is a core part of what we do. We specialise in turning creative concepts into
real-world, fully operational attractions that are safe, compliant and built specifically for your brand, campaign
or event. From re-skinning existing rides to designing entirely new interactive experiences, we help brands stand out
in ways that off-the-shelf equipment simply cannot.
Custom Fairground Rides & Branded Attractions
Bespoke does not just mean adding logos. We work with clients to create custom funfair rides that reflect
a campaign narrative, product launch or brand identity. This can include structural adaptations, themed scenery,
interactive elements, lighting, sound design and custom seating or ride vehicles.
A familiar ride can become something entirely new. For example, the classic
Chair-o-Plane can be transformed into a futuristic spacecraft, aviation-themed attraction
or immersive branded environment. The rotating structure allows for wide creative freedom, from bespoke gondolas
and seating to themed centrepieces and outer scenery.
Bespoke Funfair Games & Interactive Concepts
Customisation is not limited to rides. We also design and manufacture bespoke fairground games and
interactive attractions for exhibitions, shopping centres, brand activations and promotional tours. These can be
fully tailored in both appearance and gameplay mechanics to suit your audience.
This is particularly effective for experiential marketing campaigns and
exhibition stand entertainment hire, where engagement, dwell time and brand recall are
key objectives. Custom games allow you to control the experience from start to finish, rather than adapting your
message to fit a pre-existing format.
Case Study: Concept to Reality
Global food brand Symington’s, creators of
Mug Shot, approached us with a bold concept:
a working amusement ride built inside a giant branded mug for a promotional event.
We supported the project from concept development through to build, installation and operation, delivering a
complete, turnkey attraction. The result was a fully branded, interactive fairground experience that aligned
perfectly with the product and generated significant engagement on the day.
Nationwide Bespoke Funfair Hire & Brand Activations
We deliver bespoke fairground attractions across the UK, supporting product launches, promotional tours,
exhibitions, shopping centre events and corporate experiences. Whether you need a one-day installation or a
multi-city campaign, we can manage the logistics, compliance and operational delivery.
Our bespoke work frequently supports brand activations,
corporate events, conference fun and large-scale
public-facing experiences delivered through councils and venues.
What We Can Handle In-House
Our bespoke service is designed to remove complexity for clients. Depending on your project, we can provide:
- Bespoke fairground ride design and manufacture
- Custom funfair games and interactive attractions
- Branded scenery, theming and visual finishes
- Integration with existing rides and attractions
- Installation and de-rig at your venue
- On-site operation by trained staff
- Risk assessments and method statements
- Compliance with UK fairground safety standards
- Storage and re-deployment for touring campaigns
- Concept development and technical consultation
From Initial Idea to Live Attraction
Whether you have a fully formed brief or just the seed of an idea, we can help shape it into a practical,
buildable attraction. Our experience working across traditional fairgrounds, modern events and bespoke brand
experiences allows us to advise on what will work best for your audience, venue and objectives.
For inspiration, you may also find our guide on
How to Brand and Customise Funfair Rides useful when developing your concept.
If you would like to discuss a bespoke fairground ride, custom funfair game or branded attraction, please visit our
Contact Us page or explore our FAQs for further information.
To see recent bespoke projects and behind-the-scenes builds, follow us on social media: